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Helen Lindop
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email marketing

How to move to a new email marketing service

by Helen

(Updated April 2024) So you really need to move from one email marketing service to another. Maybe your business has changed since you signed up and you need more features than your current service has to offer? The email marketing platforms have changed a lot, too. Competition is intense and new features are being added … Read more

Categories email marketing Leave a comment

How to grow your mailing list like a human being

by Helen

Ever feel awkward about asking people to join your mailing list? As if you’re asking them for a favour or somehow need to persuade them to hand over their email addresses? Let me give you some tips for how to grow your mailing list… It’s true that getting subscribers onto your list has become harder … Read more

Categories email marketing 2 Comments

How to build your mailing list using online workshops

by Helen

Email marketing is a wonderful thing for a small business – it’s an inexpensive way of marketing, it’s an easy way to stay in touch with your customers and prospects and you can do it while you are working on other aspects of your business or even asleep. But all of this assumes you have … Read more

Categories email marketing Leave a comment

5 reasons why you really should email your subscribers

by Helen

So you’ve got an email list and some subscribers, but something is still holding you back from emailing them regularly. Do you feel email marketing is pushy, that you’re bothering people or even being a little spammy? Let me give you five reasons why you should change your mind: 1) They want to hear from … Read more

Categories email marketing 6 Comments
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