HELEN LINDOP
Email marketing strategy and training
Hello
Email marketing is a cost-effective way driving more traffic to your website, staying in touch with your audience and reconnecting with contacts who haven’t engaged in a while. And unlike growing an audience on a social media platform, you are in control of your data.
But, in a world where we are all bombarded with information, you need to go beyond the ’email blast’. You need to think of your audience’s needs, wants and desires to make sure your messages are opened, read and clicked on.
That’s where I can help. By working with you to develop a strategy that is aligned with your business and marketing goals, sending out campaigns that connect with your readers and then interpreting your reports to improve your opens, clicks and sales.
WORK WITH ME
Know you could be doing more with your email marketing but you’re not exactly sure what that might be? Try a Power Hour
Would you like my advice and support as you create and implement your new email marketing strategy? Take a look at my email marketing mentoring
Need some training? I can deliver tailored email marketing training in person or online, either on email marketing in general or on Mailchimp or Mailerlite platforms in particular.
…and if you’d like me to set up or fix your email marketing platform for you, I do technical support, too!
Testimonials
“It’s the simple things that make the biggest difference in running a business, automating the stuff you keep repeating and ditching the stuff that’s a waste of time. I really value your wisdom and patience in helping me get the cogs greased and working on my business, Helen.”
– Nathan Whitbread, the Neurodivergent Coach
“I’ve just had a hugely common-sense conversation with Helen Lindop about mailing tools. She’s making life easy, which is fab news for a Friday. If you’re thinking of doing anything with #CRM or #mailers, give her a shout!
– Jo Twisleton, Twist Consultants
Helen was extremely knowledgeable and patient in sorting out a mess I had got myself into when using Mailchimp!! She understands the processes and application of the software thoroughly including all its idiosyncrasies. Her knowledge was up to date which isn’t easy with an application which is constantly changing. I will certainly be using Helens services in the future and would not hesitate in recommending her to others.
– Lara Mellor, Microsoft Training and Consultancy
“I first met Helen in Bedford at (a Drive The Network meeting at) the wonderful Bedford Heights campus where she led the group in some great discussions, explorations and talks from visiting guests.”
Her skills around email marketing and automation have always been brought to the fore with compassion and understanding, backed by masses of technical know how.
– Andy Boothman, Busy as a B & Dress Code
“Helen Lindop is testament to the power of doing useful things consistently, not re-inventing the wheel, and providing real value in the most practical, straightforward way that brings real results to every business.”
– Ann Hawkins, Drive The Network
“Thanks to Helen, I ditched MailChimp and started using MailerLite for email marketing. She has a knack of making everything easy to understand & implement. And her voice is so calming!”
– Susie Tobias, Wise Genius web design
“Helen’s presentation on how to make the most of email marketing was just what I wanted. Her explanations were clear, practical and easy to understand. I came away with lots to put into practice and an renewed enthusiasm for email marketing. Thanks Helen .”
– Ian Styan, Essential Italy
“A big thank you to Helen Lindop for hosting such an insightful session. We thoroughly enjoyed it and appreciated the opportunity to deepen our understanding of MailChimp, which we are eager to implement into our marketing. It was also wonderful to engage with the other attendees; sharing knowledge was immensely beneficial, and lovely to see some familiar faces. Thank you once again.”
– To Tuscany