One great way to spread the word about what you do is to be a guest on someone else’s website. But it doesn’t have to stop at guest blogging. Why not appear in a webinar, Google Hangout on Air or podcast, too?
Why be a guest on a Hangout, webinar or podcast?
Hangouts, webinars and podcasts have some advantages over guest blogging. First, the audience can hear your voice and really get to know you. Second, you get longer with the audience – you get a couple of minutes of attention with a blog post but with a good Hangout, webinar or podcast people will tune in for twenty minutes or more. Even better, people use podcasts to kill time when they are driving or at the gym, so they are likely to listen for even longer.