Not so long ago there was just a handful of social media platforms to think about when promoting your micro or solo business. Since then many more have appeared and some have grown at a mind-boggling rate (Yes, I’m looking at you, Pinterest and Instagram…).
Not only does each platform have a different following and feel, you need to invest a fair bit of time and effort in a platform to get results. Deciding where to invest your time and effort can feel like a big commitment, especially when you haven’t really got to grips with how a platform works just yet.
That’s what I’m going to help you with in this post.