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I know I’m a bit of a geek, but I’m a huge fan Excel. I even use it on my Smartphone to keep track of the scores while I’m playing crazy golf with my kids! But even I would prefer to use a CRM (customer relationship management tool) to Excel, and here’s why: 1) Do … Read more
In this post I explained that I’d switched over from MailChimp to Aweber a few years ago because I wanted to do more affiliate marketing, which is against MailChimp’s terms. I don’t think I gave Aweber enough credit in that post, so I’m back to tell you a bit more, especially the new Aweber campaigns … Read more
I’m going to file this post under ‘you know you should do this, but ARE you doing it?’ Because if you’re not, you’re almost certainly losing money! Follow up after networking events I’m a regular networker (and by regular I mean I attend networking events regularly, rather that I’m normal 🙂 ) and it boggles … Read more
Have you ever been frustrated that you’re working with a tiny sales and marketing budget? Ever felt that you could do so much better if you had an entire a sales or marketing team working for you? Do you feel envious of big businesses who make sales and marketing look easy? I think all of … Read more
Does a CRM tool (customer relationship management software) store customer’s email addresses and allow you email them? If so, what’s the difference between that and an email service provider like Mailchimp, Active Campaign or Constant Contact? And do you really need both? It can all get a bit confusing, so let me explain the differences … Read more
How do you go about choosing a CRM for your micro business? I hang around in a lot of Facebook groups for very small business and the question ‘which CRM are you all using?’ comes up a lot. This is usually followed by someone saying ‘whoa, I had no idea there were so many!’ But the … Read more