The amount of sales and marketing software out there is mind boggling. From email marketing services to marketing automation systems, CRMs and specialist systems built for your industry, it’s very hard to get your head around what they can do for your business. In many ways this is a good thing. I started out working … Read more
Email marketing is a wonderful thing for a small business – it’s an inexpensive way of marketing, it’s an easy way to stay in touch with your customers and prospects and you can do it while you are working on other aspects of your business or even asleep. But all of this assumes you have … Read more
You know email marketing is really effective but you aren’t doing it consistently because it takes time and ‘mental bandwidth’ that you just don’t have. It makes sense to outsource your email marketing and free up your time. But how do you choose a freelancer who will bring you a return on your investment without … Read more
It was such a pleasure to be interviewed by Anita Powell of the new Bedford Radio a couple of weeks ago. Anita saw that our town needed a way to bring its different communities together and decided to start Bedford Radio late last year. She was a great interviewer, too. Great at putting me at … Read more
The main challenge with creating your own online courses is making a decent profit from them. In this post I’m going to give you the top five mistakes I see aspiring course creators making so that you can avoid them and actually make some cash. I used to teach people to make online courses and … Read more
Maybe I’m a bit weird but I like software and I like showing people how to use it to make life easier. But I really do understand how frustrating technology can be, too. Just lately I’ve had a taste of how that feels. I can normally pick up new software pretty quickly, but digital drawing … Read more