Free workshop replay: How to set up your lists and data to get results

 

We all know that we should be getting our prospects and customers on a mailing list.

What’s the best way to set that all up… and what happens next?
There’s a bewildering range of tools out there to help you collect and automate your marketing emails, so let me take you through:
  • The two main types of list you need, and how to plan out your subscriber journey for both
  • How to give your subscribers a more personal experience, so they don’t feel like a number in a database
  • How to use digital tools to build a relationship with your audience and get repeat sales, on a tight budget and without it taking up too much of your time
  • Confused by landing pages, automated emails vs broadcasts and tagging? Should you use pop ups and lead magnets?  In this workshop I give an overview of what you need to know.

Click here to watch the recording.

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