This is the story of my first membership site, the Online Business Club. In this post I’ll take you through the ups and downs of my first six months as the proud owner of a membership site, plus what I learned along the way and where it is now.
In this video I talk about what I’ve learned, and all the details about what I actually did are in the post below:
Why I started a membership site
I’d wanted to start a membership site for a few years. I saw lots of solo business owners struggling with things like social media and SEO and I knew I could help. A low-cost membership seemed like a good fit because I could offer up-to-date training every month in small bites.
From my point of view, a membership site meant that I didn’t have to sell a ton of one-off products every month. I could make one sale and get a regular income every month after that, which freed me up to make more training. Of course I would always need to be promoting because people would leave, but a subscription-type of product is still a very good one to have.
The barriers to getting started