Last Wednesday I launched my first private label rights (PLR) product. The product was my WordPress video PLR course and it went really well. I sold over 100 products in four days even though my own list of people who use PLR was tiny. Most of my sales came from other people promoting my product as an affiliate, and was so pleased to have my product promoted by some well-known names in the PLR world.
Well, I may be new to PLR but I’ve been a software trainer for almost twenty years so that was a big advantage!
If you’re not familiar with private label rights, its content that you can buy and use as your own, which means you can publish it on your website as it is, or edit it to add your own voice and branding.
I’ve made a video to explain how I did it and the main lessons I learned. I hope it’ll be helpful to you if you’ve got your own launch coming up:
One of the main lessons I learned were that relationships are key to the whole process. Sometimes the world of online business feels as if it’s just you and your computer, but people really do want to know like and trust you if they are going to promote you.
Yes, it is quite daunting to put your product out there in front of people with a lot more experience than you – and there’s a possibility that you may get some feedback that make you a little uncomfortable. (Lucky for me, I didn’t although I was nervous that I might!) But unless you put yourself and your product out there then it isn’t going to sell.